Each of these scenarios would lose something in translation in files and folders, but their purpose would be clear in a portal like this one:īox realized that applying generative AI to search across a single content repository like a Box Hub would actually result in much more accurate answers and work well with a generative AI search approach. This takes the shape of a specialized portal designed to hold things like HR policies, brand assets or the latest pricing information for a sales team. “So Box Hubs is basically the ability to curate content from your Box account, and then publish it out to any audience that you want, but in a custom and curated way within your business and the use cases are effectively endless,” Levie told TechCrunch. Today, with the advent of generative AI, it makes these kinds of content portals even more useful. It was announced today at the BoxWorks customer conference.Ĭompany CEO and co-founder Aaron Levie says that this problem has been something the company has thought about solving for a decade, but it really came to a head during the lockdown when content sharing became imperative. Enter Box Hubs, a new tool for creating a centralized micro site for sharing specialized kinds of content. And that worked fine for ad hoc kinds of sharing between individuals or small groups, but for larger teams, it could be hard to understand the content sitting in folders without context. For years, companies have been looking for better ways to share content, but the file/folder metaphor has stubbornly stuck.
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